The Role of Crisis Communication in Business Continuity and Disaster Recovery

When a crisis impacts your business, getting the right message to the right people at the right time matters. To keep operations running smoothly, business continuity professionals can benefit from the knowledge of crisis communication teams and public relations professionals. The principles of crisis communications apply to business continuity too. Understanding the best practices in this field can help you create and control the message, determine who should send it and how. This ebook covers valuable lessons about communicating in a crisis:

• Identify the unique characteristics of a crisis
• Know the right – and wrong – ways to communicate
• Build a comprehensive plan

Learn how to apply communication best practices to business continuity.